Our visual identity combines playful, contemporary illustrations with a bold and approachable typographic style that resonates deeply with Gen Z and millennials. The result feels vibrant, relatable, and undeniably fun, all while maintaining a sense of authenticity and warmth.

Our campaigns, both digital and on-ground, captured the essence of friendship and memorable connections, inviting customers to experience a place where food becomes an emotional bond. From the quirky yet stylish logo that embodies togetherness to the witty taglines that reflect the joy of dining with friends, every touchpoint of Peekaboo speaks to its core promise: “Tastier with Friends.”

The cafe quickly became a local sensation, with its unique pop-up design drawing in crowds eager to create memories over handcrafted burgers, indulgent cold coffees, and mouthwatering bubble teas. Social media engagement skyrocketed as customers shared their Peekaboo moments, organically amplifying the brand’s reach.

The result? A brand that not only stands out but also connects deeply with its audience, transforming Peekaboo into more than just a cafe—it’s now a symbol of cherished friendships and delicious experiences. Peekaboo has become the ultimate hangout spot, proving that taste and bonds truly go hand in hand.